This kit contains:
Or just £2.49 On Lower Value Orders
Order before 2.30pm & select next day.
Global fully tracked service provided.
Apple - Google - PayPal - Amazon + Cards
Klarna, AfterPay, ClearPay + PayPal In 3
Get maximum lift and intense brightness before colouring. The Directions 40-volume Hair Lightening Kit is designed to give a higher level of lift, preparing your hair for vivid, ultra-bright shades while helping maintain moisture throughout the process.
Our 40-volume (12%) cream peroxide and bleach powder work together to lighten the hair more intensely than lower volumes, making it ideal for deeper bases that need extra lift before applying any Directions colour.
This is a single-application kit, perfect for pre-lightening when your shade requires a stronger level of lift.
Cream Peroxide (40-vol, 12%): Aqua, Hydrogen Peroxide, Cetearyl Alcohol, Paraffinum Liquidum, Sodium Lauryl Sulfate, Sodium Salicylate, Citric Acid.
Bleach Powder: Potassium Persulfate, Sodium Metasilicate, Ammonium Persulfate, Sodium Stearate, Cyamopsis Tetragonoloba Gum, Paraffinum Liquidum, Solanum Tuberosum Starch, Silica, Sodium Persulfate, EDTA, CI 77007.
Moisturising Shampoo: Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Glycol Distearate, Parfum (Fragrance), Laureth-4, Glycerin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-39, Tetrasodium EDTA, Panthenol, Argania Spinosa Kernel Oil, Citric Acid, Lactic Acid, Triethylene Glycol, Benzyl Alcohol, Propylene Glycol, Sodium Hydroxide, Methylparaben, Magnesium Nitrate, Magnesium Chloride, Methylchloroisothiazolinone, Propylparaben, Methylisothiazolinone.
Before lightening please take note:
If your hair has been previously bleached, lightened, spray lightened, or coloured using metallic salt-based products or henna, do not use this product.
If you have bleached, tinted or permed your hair recently, this product may not be suitable for further lightening. Please contact us for further advice.
Everyone should protect the hairline, ears and any other sensitive areas with Vaseline before lightening.
Always carry out a skin sensitivity and hair strand test, even if you have used the product before.
Not to be used on persons under 16 years old.
Do not use the product on other body hair, eyebrows or eyelashes.
Not recommended for use during pregnancy.
Do not use on an irritated scalp or broken skin.
If you have very thick hair or hair longer than shoulder length, you may require more than one kit for full application.
May not be suitable for very dark brown hair – always complete a strand test.
Not recommended for black hair.
This is a single application product.
Data sheet